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Nike

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Nike, Inc. , formerly (1964–78)  Blue Ribbon Sports , American sportswear  company  headquartered in  Beaverto ,  Oregon . It was founded in 1964 as Blue Ribbon Sports by  Bill Bowerman , a track-and-field coach at the  University of Oregon , and his former student  Phil Knight. They opened their first retail outlet in 1966 and launched the  Nike  brand  shoe  in 1972. The company was renamed Nike, Inc., in 1978 and went public two years later. By the early 21st century, Nike had retail outlets and distributors in more than 170 countries, and its logo—a curved check mark called the “swoosh”—was recognized throughout the world. From the late 1980s Nike steadily expanded its business and diversified its product line through numerous acquisitions, including the shoe companies Cole Haan (1988; sold in 2012) and Converse, Inc. (2003), the sports-equipment producer Canstar Sports, Inc. (1994; later called Bauer and sold in 2008), and the athletic apparel and equipment company Umbro (2008;
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Sneaker History

Sneaker comes from neak, which in turn derives from the old English word snican. Although at the beginning it was translated as "wishing" or "chasing", over the years it changed its meaning to "crawl" or "crawl". In 1500, sneaking referred to "sneaking away" or "walking stealthily, so no one sees you" and was very much related to stealing. So in 1643, thieves were also called sneaks. Only, ironically, the footwear of that time did not allow them to be very stealthy. Until in the 19th century shoes with rubber soles began to be manufactured! Since then, these shoes became his best allies, and it was when the meaning of sneaker was born. With the passage of time, the cacos were not the only ones who used sneaks, but anyone who wanted to go comfortable. So much so that in 1887, according to Today I Found Out, the term sneakers appeared in the Boston Journal of Education, where it was said that school boys called tennis shoes
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Hypebeast

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The hypebeast style is a series of streetwear clothes: going with very expensive and limited clothes such as Supreme, LuisVuitton, Bape, Yeezy and others. This style is not very economical since these brands are very limited and very difficult to find. If the purchases in their own stores are not so expensive since the business is in resale (since the price can increase its price 5 times more). All these garments are combined with each other making outfits of up to $ 2000. All this without counting chains, watches and belts up to $ 3,000. These brands were announced in the US and from there they spread. Currently they are very famous at the expense of the US rags like XXXTentacion, Lil Xan, Drake and others. In Spain there are some people who wear this style. They stay to show their clothes, compare them among others and even make exchanges; There are several Spanish Youtubers like byCaLiTos or iByre who make streetwear videos interviewing people with that style or show their own
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Hypebeast sneakers

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